In our modern business world, there are numerous options when it comes to printing. With new advancements in printing technologies, it can be difficult to understand what printing style is right for you and your business. Learn more about some of the advantages and disadvantages surrounding both digital printing and traditional offset printing.
What the Printing Processes Involve
Offset printing, also known as offset lithography, is still the most commonly used high volume commercial printing option. For this style of printing, the image is placed on a plate, offset onto a second plate, and then onto the actual surface that the consumer wants printed. This printing technology takes advantage of the repulsion nature of water and oil to keep non printing areas free from ink.
Digital printing streamlines many of these steps. With digital printing, there is no need to make films or proofs, or even the plates for printing. Instead, the image is transferred directly onto the surface to be printed.
Advantages of Digital Printing
Digital printing has some advantages over traditional offset printing. For starters, the turnaround for prints is much shorter. Secondly, every print looks exactly like the first print, and there is no need to balance colors and water. Digital printing tends to be less expensive to set up, especially if you only need to print a small run. Plus digital printing allows consumers to take advantage of variable data printing, where graphics or copy can be altered on each individual sheet without slowing down the process.
While digital printing offers many advantages, offset printing still has its own advantages. Images tend to be of a higher quality when produced with offset printing. Offset printing can work on a wide variety of mediums, including paper, leather, metal, plastic, and more. If you have a large run to print, offset printing can be cheaper. And many of today’s offset presses utilize computer to plate technology that allows for even better quality than before.
How to Decide
If you are not sure whether offset printing or digital is right for you, here are some printing issues to consider:
• Color – If you only need one or two colors of ink, offset printing can be more cost effective than digital printing, which uses a four-color process. Conversely, if you need more than two colors, then digital printing may be a better choice. And if you must have accurate coloring, then offset coloring tends to be more accurate than digital printing.
• Customization – If you need to customize your final product, digital printing is the most affordable way to go.
• Printing medium – While the options for digital printing are expanding, offset printing still offers the most variety, particularly if you are looking to print on something other than paper.
• Proofs – If you need proofs, digital printing offers you an actual sample, which in contrast, can be expensive to receive from offset printing.
• Quantity – If you have a short run, digital printing is likely to be more cost effective. Larger runs, however, are usually less expensive using offset printing.
• Turnaround – Digital variable printing generally is faster than offset printing if you have a tight deadline.
Both styles of printing offer their own advantages. If you are unsure, your printing company should be able to recommend the best style of printing for your project.
Digital Printing has indeed proven to be a boon for small corporates and individuals who do not require a large order size for their print jobs .. not to mention the great amount of time that is saved in the process
In digital printing world two popular digital machines are the Indigo E-Print and Heidelberg Quickmaster, whereus popular offset presses are – Heidelberg, Man Rolland and Komori.
Offset Vs Digital Printing Nicely defined. A nice article to read.
Print marketing is still a vital part of the overall sales effort for both small business and global corporations. Make sure for the best printing solution company.
It is very simple. Digital printing is for small quantities. Offset is for larger quantities. Exact limit between the two depends on your technology, your printing workflow and competition in your market.
Adding to my bookmarks, thanks very informative.
Oh my goodness! a tremendous article dude. Thank you Nonetheless I’m experiencing problem with ur rss . Don’t know why Unable to subscribe to it. Is there anybody getting similar rss problem? Anybody who is aware of kindly respond. Thnkx
Hello there, just became aware of your weblog through Google, and found that it’s really informative. I’m gonna be careful for brussels. I’ll appreciate for those who continue this in future. Lots of other folks will probably be benefited out of your writing. Cheers!
I don’t even understand how I ended up right here, but I believed this post used to be great. I don’t realize who you’re however certainly you are going to a famous blogger should you are not already. Cheers!
I feel this is one of the most important information for me. And i’m satisfied reading your article. But should commentary on some common things, The site taste is wonderful, the articles is in reality excellent : D. Excellent process, cheers
My brother recommended I would possibly like this blog. He was once entirely right. This submit truly made my day. You can not imagine simply how much time I had spent for this info! Thanks!
It’s truly a great and useful piece of info. I’m satisfied that you simply shared this helpful information with us. Please keep us up to date like this. Thanks for sharing.
It is a modern technique that makes prints immediately from a computer file rather than a slide or a photograph, without going through some intermediate medium such as a film negative, a color proof or a plate.
The digitizing of files came a very long time ago and although there are printers that still pull film to burn plates, most files can be ripped over to platemakers bypassing the film stage today. The era of color separations, stripping, mylar and the array of archival proofing systems is history. Also remember that there are really 3 distinct types of presses today, traditional offset/litho/web, direct to plate, and digital. All have their place in the market with their own set of pro’s and con’s.
I honestly believe there is a skill to writing and submitting articles that only a few posses and frankly you’ve got it. Regards
I’m very glad that you share your idea about this.! I must relay this article to my best friends. Much thanks for the work. 😉 Omer Lauter
Knowledgeable printer will know how to satisfy customer by choosing the right printing technology. It’s the people behind the machines that count.