Tag: printing

Why Print – Part 1 of 5

Why print?

We all take printing for granted. Perhaps it’s because print has been the world’s number one communications medium for so long we tend to overlook its impact and power.

That oversight could be fatal to a marketing campaign, a product launch, or a branding initiative that is trying to connect with people. People trust print. They feel comfortable using it. And they can’t fast forward past it.

This guide to the persuasive power of print provides the top ten reasons why you should consider using print in your next campaign. It doesn’t have to be the only medium you use. But, you most definitely should consider print whenever you want to persuade, inform or entertain. Here are your reasons why…

Print is for keeps.

Who’s minding your messages when the screens fade to black? Electronic content comes and goes and when it’s gone, your marketing initiative disappears with it. Print, on the other hand, is there for the long run. Think about magazine pass-along rates. They range as high as two to three persons per issue, giving advertisers double and triple bonuses on their marketing investments.

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Branding with Door Hangers

Door hangers are a great way to build your brand and leave a memorable impression on your consumers and potential customers. Don’t underestimate the power of your printed materials. If you are looking for something unique that you can provide your customers with, door hangers can be the perfect branding material to help advance your marketing efforts. Continue Reading…

Great Postcard Designs

Direct mail has been a useful form of marketing for businesses for decades. Even with technology and email marketing taking the lead in the marketing world, many are still seeing great benefits of using direct mail. Postcards are a cost effective way for businesses to reach their potential consumers. In addition, post cards can be used to announce events such as an upcoming wedding or as thank you cards. Continue Reading…

5 Custom Birth Announcements

Bringing a new baby in to the world is worthy of a celebration! A great way to let both long distance and close friends and family to know about a new bundle of joy is through a custom birth announcement.  Every person and family is different and your birth announcement can be too!

Check out our staff’s top 5 favorite birth announcements.  It is inspiring to see announcements that are as unique as the baby they are welcoming. Continue Reading…