Tag: design a logo
Creating an Effective Logo
A memorable logo can be an incredibly effective advertising tool. Not only will the logo be on all of the company stationary, it will be on business cards and may be displayed on the company’s products or even on a huge billboard. But creating an outstanding logo that connects with your market is easier said than done.
The first thing to establish when beginning the process of creating a logo is what the logo should communicate. Keep your target audience in mind as well as what your company is in the business of doing. What is the job that should be performed by your company logo? Continue Reading…