Archive for Month: January 2013

The Right Size of Brochure for Your Company

There’s no doubt that brochures are an incredibly important and highly effective piece of any company’s marketing plan. They have the potential to provide new customers with a lot of great information. Of course, the key to making sure the information that is presented is truly effective, is to make sure that you have a well-designed brochure that’s easy to for them to read and understand.

The first step in the designing of brochures is to pick the appropriate size. The size will depend entirely on how you plan to use it. Brochures that are going to be displayed on a rack in your business will most likely have different dimensions, than those that you would be mailing out in a legal-sized envelope. If your brochures will be a part of a pre-assembled presentation folder, you will want to keep in mind the size of the other documents in that folder, to make sure everything looks visually appealing. If your plan is to hand out brochures at an event or business function, then you will have much more flexibility, when it comes to the size, and can essentially use any size you want.

At Color FX, we offer many different brochure sizes to help ensure that no matter what you’re using them for, they will be incredibly effective.

ColorFX Postcard Printing

Postcard Printing

A Postcard is a rectangular piece of card stock intended for writing, advertising and mailing without using an envelope and at an affordable rate with maximum advertising impact to your audience.

Postcard Printing is one of the most cost effective ways to distribute your message to others. It is highly used in direct mail marketing. Postcards need to have a good design to be effective. Also, Printed Postcards should be of high quality. Postcard printing at ColorFXweb.com is done based on a standard of excellence.

ColorFXweb.com postcard printing services are done using high-quality and durable card stock that will suit any of your postcard marketing needs. By choosing online postcard printing, you’re ensuring that your postcards are printed and delivered exactly the way you want them.

A wide choice of postcard sizes is also available to help you order perfect custom postcard printing. Our offset postcard printing would save you a lot and our high-quality on demand digital printing will meet your on demand small quantity needs.

Postcards are ideal because you can put an eye-catching image or logo on one side of the Postcard, while keeping your business information on the other side.

Marketing Your Business With Door Hangers

Offering Newsletter Printing As A New Service

When it comes to any type of advertising, it’s usually most effective when the person that you’re marketing to actually sees the advertising. This is especially true when marketing at the homes of potential customers. While mailing out packets of information or an advertising post card can definitely get the attention of some, people are much more likely to immediately toss anything that looks like “junk mail” into the trash, without taking a second glance. A better option for marketing to your potential customers at their homes is to make your message stand apart from the rest, through the use of the door hanger.

 

Marketing with door hangers is a wonderful way to literally set your company’s message apart from the rest, as it will be in a completely different location than everything that comes in the mail. At the very least, potential clients will be almost guaranteed to read what the door hanger is advertising, which is more than can be said with most items that are mailed out. This immediately makes the door hanger marketing technique far more effective, as you are increasing your chances of someone who is looking for the types of services that your business offers actually seeing what your company has, taking notice, and hopefully following up with more research and — ultimately — deciding to go with your company for whatever their needs may be. With the affordability of door hanger printing, this is a great marketing technique to get a good amount of bang for your buck.

Go Big with Banner Printing

Offering Newsletter Printing As A New Service

If your business has big news to share, chances are you want to share it in a big way. One of the most eye-catching tools in the printing world is the banner.

 

With their large size and hard-to-ignore messages, banners are certainly an effective way to grab your customers’ attention while they are in or around your business. By placing banners inside, you can utilize any windows in your business and use them as marketing tools to help drawn in those walking or driving past. You can also hang them on the walls to inform customers of new deals or bargains throughout the store. By having large scale banners placed on the exterior of your business, you drastically increase the potential of new customers coming in, than you would if they were driving past a blank building that looks like all the other around it.

 

Here at Color FX, we offer both indoor and outdoor banner printing services. All of our banners are printed on high-quality, incredibly durable vinyl material and can be customized in any size or color, according to your specific needs.