Tag: EDDM
Save 7% off on EDDM from Colorfxweb.com
Newspaper ad sales are down – down enough that newspapers all around the country are either shuttering their doors or scrambling to find ways to compete in a world where news is increasingly consumed off the page and on the screen. Meanwhile, sales of online ads are way up. Giants such as Google, Google’s YouTube, and Facebook are swiftly siphoning off advertising dollars that would normally go to network TV, magazines, and major papers.
In such an environment, it seems as if print marketing’s days are numbered. Why should businesses print catalogs, for example, when online catalogs are infinitely more scalable and cheaper to produce?
However, in some ways it is precisely because of the Internet revolution that print is in a better position to succeed than ever before. What do we mean by this statement? Consider the facts that online competition has made print more affordable than ever before and that, in today’s cerebral, digital era, print remains tangible and touchable.
EDDM Postcard Printing is one of the most cost effective ways to distribute your message. Color FX EDDM postcard printing is done using high-quality and durable card stock to suit your needs. We offer two standard postcard sizes, or we can help you create custom sizes.
Every Door Direct Mail (EDDM) at Colorfxweb.com
If you work on behalf of marketing or advertising clients, but you just don’t have the time or resources to manage your clients’ direct mail needs on your own, Color FX Web can help. We offer Every Door Direct Mail (EDDM) advertising, so you can focus on running your business while we handle your clients’ local print advertising needs. At Color FX Web, we strive to help your clients achieve their goals with our superb line of direct mail printing products, and that in turn bolsters your business.
Good Products at Great Value
Direct mail advertising remains an invaluable marketing tool, even in this increasingly digital age, because there is no more effective way to reach out to the local population. Just as versatile as the product itself are the customizable options that we offer. Your clients can choose from four different sizes and three different coatings, so that the product reflects their explicit goals, needs, and brand.
A Higher Standard
Our direct mail printing service is one of the most cost-effective ways to advertise your clients’ products or services. However, inexpensive doesn’t mean cheap at Color FX Web. We print using only the latest high-tech equipment, with soy-based inks and post-consumer recycled paper stock.
#EDDM #COLORFXWEB #PRINTING #PRINTINGEDDM
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Why Digital Printing
Digital Print on 80# Uncoated Cover *
Offset Print on 80# Uncoated Cover *
* Images above were scanned in equal conditions using the same scanner. No enhancements or alterations where made to the images.
The demand for shorter print runs, quick turnaround and personalization capabilities are growing everyday. Whether your a Designer or Printer, a small or large business, we all have to adapt. The best solution to accommodate this demand is Digital Printing. Digital printing can provide the flexibility in quantity and turnaround without compromising quality and price. Unfortunately there are a few people skeptical about going this route.
For some people, there is perception that digital printing doesn’t meet professional image quality standards. Some still believe that it doesn’t measure up to offset printing. It’s true that current color copiers and smaller digital printers cannot achieve offset quality but Digital Presses like the I-Gen 4 are in a league of their own. The technological advancements in this machine make it comparable and sometimes an even better choice than offset printing for certain projects.
Test comparisons have shown that digital quality can equally match and in some cases exceed offset quality. Most people can’t even notice the difference. Not only can digital printing produce high quality print but it can also achieve a wide spectrum of colors like offset printing.
Another big advantage with digital printing is quantity and turn a turnaround time. With digital printing any quantity is possible, there are no restrictions whatsoever. Because there is less set up time needed with digital printing, a job can be produced and completed quickly.
Digital Printing is especially cost effective when printing shorter runs because you don’t have waste paper from the set up like you would for offset printing. Proofs are also less expensive for the same reason and because a digital proof can be printed right away, you know exactly what you are going to get.
The range of materials for digital printing have increased. Paper manufacturers have developed more paper stocks and substrates for the growing demand of digital printing. These papers and substrates can now withstand the heat and pressure of digital printers. In conjunction, digital presses like the I-Gen 4 are now capable of printing an array of coated and uncoated papers from light to heavy stocks up to 18pt Stock.
Case Closed
From image quality to print costs…from substrate availability to variable data…from quantity to turnaround, we’re debunking the misconception about digital printing, so you can help your clients achieve incredible results-effectively and affordably. Contact ColorFX, Inc. and the truth will set you (and your most important marketing initiatives) free.