Offering Newsletter Printing As A New Service

When it comes to any type of advertising, it’s usually most effective when the person that you’re marketing to actually sees the advertising. This is especially true when marketing at the homes of potential customers. While mailing out packets of information or an advertising post card can definitely get the attention of some, people are much more likely to immediately toss anything that looks like “junk mail” into the trash, without taking a second glance. A better option for marketing to your potential customers at their homes is to make your message stand apart from the rest, through the use of the door hanger.

Marketing with door hangers is a wonderful way to literally set your company’s message apart from the rest, as it will be in a completely different location than everything that comes in the mail. At the very least, potential clients will be almost guaranteed to read what the door hanger is advertising, which is more than can be said with most items that are mailed out. This immediately makes the door hanger marketing technique far more effective, as you are increasing your chances of someone who is looking for the types of services that your business offers actually seeing what your company has, taking notice, and hopefully following up with more research and — ultimately — deciding to go with your company for whatever their needs may be. With the affordability of door hanger printing, this is a great marketing technique to get a good amount of bang for your buck.

For many businesses, door hanger marketing offers great benefits. It is an often ignored direct-marketing medium, but it really shouldn’t be. Door hangers are impossible to ignore, so they are automatically set apart from other junk mail. Door hangers are cost-efficient and easy to distribute, which makes them a must for your company’s marketing strategy.

When creating door hanger advertisements, take into account your target audience. Today’s customers tend to be rushed for time, so be sure to stay concise and to the point with your door hanger. By utilizing an effective design for your door hanger, you’ll be sure to catch your customers’ attention. By using bold headlines and including your contact information, you’ll increase the likelihood that you’ll receive a response.

Since door hanger marketing is such a direct form of business marketing, be sure to use a quality printer. ColorFX offers door hanger printing at the very lowest prices. With so many options to customize your door hanger advertisements, you’ll be thrilled that you chose ColorFX for your printing needs.