{"id":820,"date":"2010-10-19T18:59:30","date_gmt":"2010-10-19T23:59:30","guid":{"rendered":"https:\/\/www.colorfxweb.com\/blog\/?p=820"},"modified":"2010-10-19T18:59:30","modified_gmt":"2010-10-19T23:59:30","slug":"creating-an-effective-logo","status":"publish","type":"post","link":"https:\/\/www.colorfxweb.com\/blog\/creating-an-effective-logo\/","title":{"rendered":"Creating an Effective Logo"},"content":{"rendered":"<body><p><\/p><img decoding=\"async\" class=\"alignleft size-full wp-image-827\" style=\"margin-left: 8px; margin-right: 8px;\" title=\"customprintcompany\" src=\"http:\/\/www.colorfxweb.com\/blog\/wp-content\/uploads\/2010\/10\/customprintcompany.gif\" alt=\"customprintcompany\" loading=\"lazy\">A memorable logo can be an incredibly effective advertising tool.\u00a0 Not only will the logo be on all of the company stationary, it will be on business cards and may be displayed on the company\u2019s products or even on a huge billboard.\u00a0 But creating an outstanding logo that connects with your market is easier said than done.\n<p>The first thing to establish when beginning the process of creating a logo is what the logo should communicate.\u00a0 Keep your target audience in mind as well as what your company is in the business of doing.\u00a0 What is the job that should be performed by your company logo?<!--more--><\/p>\n<p>Identify any logos used in your company\u2019s industry.\u00a0 What do they convey, and how can your logo stand apart from the rest?<\/p>\n<p>As you conceptualize a logo that represents your company, keep in mind that simple, bold design is most effective.\u00a0 Consider how the chosen symbol will translate on letterhead and any other marketing tools you may use to advertise your company.\u00a0 Sketch out some ideas that capture the image that begins to form.<\/p>\n<p>Get some feedback from others about the logo.\u00a0 This is an important step; you don\u2019t want to rush your choice of logo.\u00a0 It\u2019s costly to backtrack, if you find that you\u2019re dissatisfied with your final outcome.<\/p>\n<p>Once all of the suggestions about the logo are in, make the needed revisions.\u00a0 Be sure that your company logo communicates the right message and does it in a way that draws in your target crowd.<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"<p>A memorable logo can be an incredibly effective advertising tool.\u00a0 Not only will the logo be on all of the company stationary, it will be on business cards and may be displayed on the company\u2019s products or even on a huge billboard.\u00a0 But creating an outstanding logo that connects with [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[184],"tags":[300,76,301],"class_list":["post-820","post","type-post","status-publish","format-standard","hentry","category-design-tips-and-best-practices","tag-creating-a-logo","tag-custom-printing","tag-design-a-logo"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/posts\/820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/comments?post=820"}],"version-history":[{"count":0,"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/posts\/820\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/media?parent=820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/categories?post=820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.colorfxweb.com\/blog\/wp-json\/wp\/v2\/tags?post=820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}